Douglas Couplands' first original screenplay is a comedy set in a world with an ever-growing divide between winners and losers. Ryan, a loveable twenty-something, is trying hard not to try too hard, but is surrounded by over-achievers. His hippie friend has become a capitalist in a not-so-legal way. His older brother has always been an ambitious entrepreneur in a legal, if-not-so-ethical way. And his father, after losing his job and his faith in the system, has found profitable ventures outside of the establishment. Even the woman he desires is comfortable in being looked after by a big-time car thief.

Ryan falls into a job as a reporter / photographer for a local lottery magazine that's given away for free at supermarkets. Over time, he interviews an assortment of prize winners and discovers how their good fortune is not so good after all. As things look dismal, Ryan is tempted into a money laundering scheme that rewards him with a new muscle car and the opportunity to get closer to the woman he desires. Ryan, his family and his friends continue to chase their monetary goals, attempting not to fall into the crack between the "haves" and "have-nots", but their dreams come to a bust. Literally. A reality-check comes in the form of a SWAT team. As Coupland has done in the past, new questions are raised about the period we live in. Are the middle-class facing extinction? When is "enough" enough? And is there any hope that not everyone wants to become a millionaire?